For myself and those people who do not want iTunes® installed along with their Quicktime® installation: Install the standalone version of Quicktime instead i.e. Quictime without iTunes.
Standalone version of Quicktime is available from Apple.com website. They try to make the standalone download link a little difficult to spot as the combined package of Quicktime+iTunes download is plastered all over the download page!
One more thing to notice on their download page is that the link for Quicktime 7 features is dead (both win & mac versions). Why? Shouldn't the obvious link to see what features Quicktime has to offer be working? I would have filed a bug report but couldn't find a BTS link on their website ;)